MiH Jeans is one of British most iconic Denim brands! It was founded in 1969 in Chelsea, England by designer Tony O’Gorman and designer Tony O’Gorman the original name of the brand was “Made in Haven”. This brand was really focused on quality, perfect fitting and leg-lengthening and became the choice of coolest fashion trendsetters of that period such as Jane Birkin! Thanks to this jeans has stopped to be the part of hippies wardrobe and turned into integral part of fashion!
In 2005 the brand was re-launched into MiH Jeans designed by Chloe Lonsdale. Chloe was growing up in denim world as her mother was the model for “Made in Heaven” jeans brand and Tony O’Gorman was her grandfather! So since she became the founder of new MiH jeans, Chloe has grown it into successful global brand!
I was wearing:
MiH Jeans denim
Special thanks to my friend photographer Natasha Ischenko and Boutique “Asthik”!